Techno-creativity was born as one of the most powerful marketing techniques for brands since it manages to unite two worlds: technological innovation and the power of human connection through creativity, to link the public much more deeply with the brand.
In this program, Ronald Venegas teaches the "smart social" module. A section focused on looking for gaps to generate innovations in digital media taking into consideration context, users' needs and the technology.
These are face-to-face classes at Inesdi's headquarters in Barcelona, spread them over 3-4 hours each, where we alternate theory carried out with practice exercises.
Selected Works
ZBE Ciudad RealBrand Strategy & Project Management
VibiaBrand Strategy
Workshop for The Creative NetDesign Spring
Disney StudioMedia & Content strategy
Maybelline New YorkComms & Brand Strategy
ArtysanInnovation Planing
EducationTeacher in postgraduate program